![]() ![]() A for-profit ccollege means that a significant portion of tuition revenue goes directly to investors or other non-education related spending, like advertising and marketing. ![]() "The FTC made allegations concerning a campaign that ended in 2014 that were not tested through litigation, and do not constitute factual findings by either the FTC or any court," a university spokesperson said. University of Phoenix-Illinois is a private, not-for-profit college. Download University brand assets, such as logos, the Shield, the Phoenix, video templates, color libraries, and communication. The school said in a statement the $191 million will not have a significant financial impact on its operations. The University’s Brand Identity Guidelines provide guidance on branding as well as proper usage of the University’s logos, colors, fonts, editorial style, video, and photography style. The school ultimately consented to pay $191 million, an agreement one FTC official called "the largest settlement the commission has obtained in a case against a for-profit school."Ī University of Phoenix spokesperson told CBS MoneyWatch Thursday that it did not admit wrongdoing and believed that its advertisements were appropriate. In the scene, parked cars are lifted out of their spaces and replaced with logos of major companies and Rashad says "At University of Phoenix, we're working with a growing list of almost 2,000 corporate partners, companies like Microsoft, American Red Cross and Adobe, to create options for you." In one television ad, actress Phylicia Rashad narrates as a prospective student navigates through a crowded campus parking lot.
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